Lead Content Strategist

Remote   |   Full Time


This is Samvid, co-founder and product lead. I wanted this to be a bit informal, so I'm just gonna talk here instead of creating a document.

Job Location: Gurgaon, Currently Remote due to Coronavirus Indefinitely

Compensation: 5- 6 LPA

Lead Content Strategist | Core Team Member

Brief Overview :

The candidate would be responsible for creating digital content for Atom. Should also be a creative writer. The candidate should have the ability to research industry-related topics and generate unique articles and copies brimming with creative flex. We prefer candidates with an English honors degree but we are also biased towards candidates who can write about an everyday routine like it is the most enchanting spell ever cast!

Our Vision

We're looking to recruit for the core team of our funded startup.

Less than 1% of people complete their New Year's resolution. Less than 9% do something about it after the first week.

We believe that the main challenge of our times is self-regulation and self discipline. For this, technology should be a solution and not the primary cause for distractions. We want to tackle this by using behavioural psychology, AI & games to help achieve our goals through small, byte sized habits.

Learn more about our vision & product here :

Who We Are

We have experience in building products as a core part of other startups (nearbuy, Limetray) and have used these opportunities to understand how to build technology businesses from the grounds-up. Gaurav and I are founders, and batchmates from NSIT CS, batch of 2013.

Who We Are Looking For

We are a team of about 5 right now and are looking to expand to 15. We need people across product, engineering and design. The way we see everyone's role at Atom is that everyone has a core competency which will be their primary responsibility, beyond which, each person has the right to choose to do more than just their role. We distribute tasks democratically and we will continue to do that as part of our culture.

Why should you join ?

The main takeaway for people wouldn't be the pay, if money is in your top three motivations to apply, I would discourage you from applying. We are at a point where we want to figure out the product-market fit and as part of a small organisation you learn how to do that. Additionally, you will learn how to build and launch a consumer product for the western market, how to setup a team for a startup and gain more ownership in your field of work. Unless these aren't your priority, or if our vision doesn't appeal to you, I would recommend against this profile.

Interview Process

We do this quite differently, for reasons that seem obvious to us. Basis your CV, we will have a video-call. Post that, we usually like people to come on board with us for 2-3 weeks and work with us. If you're already working, you can do this on weekends. We've seen this work well for us in previous startups mostly because it really helps us understand each other in terms of vision, culture and how we approach problems. This will definitely be more than an employer-employee relationship and we know that first 5-10 people in a startup are absolutely critical, perhaps even more so than founders. This "trial" helps both parties sort of de-risk the process.

If you've made it this far, congratulations. You've more focus than the majority. Let's finally get into the actual day-to-day


    • Write and edit communications for a variety of internal and external audiences and channels, including social media, app users and employees

    • Support Atom communications efforts through research and analysis assignments

    • Support digital communications team with social media content strategy and community management across all channels

    • Create specifications and appropriate content for designated audiences.

    • Improve content delivery including search engine optimization and metadata management.

    • Set guidelines for tone, style, and content of writing and communications.

    • Strategize to ensure content is consistent and compelling across delivery streams

      Please note that this in no way restricts the kind of work you are doing, our work, just like the current environment is evolving and growing. So the opportunities are endless!

Desired Skills and Experience

We've been thinking about who we want to work with, and how we want the company culture to be, quite deeply. Though this is something that we know will change, we want to make it as explicit . Learn more about our values here : We are looking for a track record for always being in top 5% academically and having demonstrated exceptional performance in a particular field and/or shown dramatic growth in their careers in a short period of time. Interest in behaviour change & game design is a super plus. Experience in launching mobile-first applications is also preferred.

If all this seems appealing to you, you can apply here.

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